High-quality content marketing is crucial for any business that’s looking to get ahead of its biggest competitors. Google has always stated that updating your website with relevant, quality content is the most important thing you can do to increase your search engine optimization (SEO).
Hiring SEO companies may be enough for some companies to grow their business, but if you want to drive even more sales and increase your rankings further, you'll want to either A) write content for yourself or B) hire a content marketing company to write content for you and promote it. Writing the article is the first step. The next step is promoting the content and getting people to see it.
To help businesses like your own get ahead, we’ve created brand new content marketing packages that organize your marketing and can be the missing piece to strengthen your marketing and build a strong foundation for your SEO.
This content marketing strategy is designed for busy professionals, requiring minimal input on their behalf for the content marketing to take place. Our new content marketing packages operate on a quarterly basis, so you can anticipate the next three months of articles that will be scheduled and promoted for you each month. In other words, it’s a full-throttle action plan that can kick your web marketing into high gear.
These packages are a natural enhancement for our current customers for which we already manage their website marketing and Google Ads. The content marketing packages include updating your website with the article, and we can optionally include this new content in your email newsletter and create a preview for you to approve before sending it out.
Do you need an expert content marketing agency to maximize your business’s ROI? We’ve got you covered. To show you how it works, we’ve listed what our new content marketing packages include.
1. A Client-First Discovery Meeting
Our specialized packages integrate powerful content marketing services to digitize your goals – and it all starts with our discovery meeting. This discovery meeting pays special attention to your unique needs. Our content marketing agency configures your goals with our content writers to hit all your targets. At ROI Web Marketing, we take time to ensure our content marketing services align with your priorities.
2. Expert In-Depth Research
Once we’ve completed your discovery meeting, our content marketing agency will research top industry topics that will help set you apart from your competitors. We go the extra mile to analyze your industry and understand the latest trends and any cutting-edge material. This means your content will be original, giving you a leg up in what can be a crowded online pool.
3. A Menu of Original Concepts for Your Approval
Once our experts meticulously research your subject matter, we’ll present you with an impressive menu of article concepts. We love giving clients autonomy on their decisions, so we present you with six compelling concepts. Out of these, you get to choose the three you love the most.
4. Writing Relevant, Quality Articles
Our content marketing strategy includes high-end articles that attract your target audience and keep them engaged. As part of our content marketing services, these packages design content based upon keyword research and questions your ideal customers may ask. Our articles are focused on the benefits of using your services or products. Once these are completed, they are sent your way for your approval.
5. Facebook Post & Boosting
The article serves as primary content for your social media marketing. We don't manage your account for you, but we can create a single post on Facebook and optionally boost it with your ad budget for more people to see the new post. There's a method for this posting, and it will actually have an impact on your SEO when you're more social and creating more engagement.